Beauty of Joseon

조선미녀

A Korean brand that reworks hanbang (traditional herbal) ingredients like rice and ginseng into gentle, modern everyday skincare.

쌀·인삼 같은 한방 원료를 순하고 현대적인 데일리 스킨케어로 재해석하는 한국 브랜드.

Known for: The Relief Sun rice sunscreen, the ginseng Glow Serum, and rice-based skincare.

대표: 릴리프 선 쌀 선크림, 인삼 글로우 세럼, 쌀 기반 스킨케어.

Products on PRE SEOUL

BoJ Relief Sun (Rice Sunscreen) — A lightweight, dewy chemical sunscreen with rice extract — high protection with little to no white cast, comfortable enough for daily wear.
BoJ Propolis Glow Serum — A cushiony propolis-and-niacinamide serum that hydrates, calms, and adds a glassy glow while a touch of BHA refines the look of pores.

[1] Beauty of Joseon — Official global site · official · checked 2026-09-29 · https://beautyofjoseon.com/
[2] INCIDecoder — Beauty of Joseon brand & product records · ingredient DB · checked 2026-09-29 · https://incidecoder.com/brands/beauty-of-joseon

Updated 2026-09-29